University of California, Riverside

Anderson Graduate School of Management



Sample AGSM Fieldwork Projects


Fieldwork in Management

Some Examples of Previous AGSM Fieldwork Projects

UCR AGSM students complete fieldwork as part of the degree process and to gain a better understanding of the job function or career they seek. In the past, student projects have included:

  • Performing market and financial research on competitors and preparing a business plan for submission to banks for multi-million dollar funding for expansion of the business through vertical acquisitions.
  • Implementing electronic management accounting and information systems to monitor company profitability and diagnose and correct problems before they become critical.
  • Performing analysis of employee job satisfaction and making recommendations for improvements in training and other human resources issues by establishing standardized procedures.
  • Analyzing systems utilized in a non-profit business and implementing system integration that increases employee efficiency, providing improved service to clients, and setting up information system strategy guidelines.
  • Designing an integrated e-commerce and database system, including a website, for a business-to-business packaging company to utilize in expanding business to Asia and Europe.
  • Analyzing and making recommendations for the reorganization of a public agency as it relates to information sharing, processing contracts and payments, revising job functions, increasing efficiency, and reducing time delays.
  • Comparing current marketing functions of a food distributor for alternative methods and developing a marketing plan to revitalize the brand and increase market share.
  • Utilizing financial analysis methods in a high-tech industry for a newly-formed, joint development semiconductor business that develops and manufactures products for the mainstream electronics market.
  • Developing Internet marketing strategy and an analysis of trends and traffic patterns for a manufacturer of consumer products.
  • Performing market research to identify target markets in the logistics industry and developing marketing strategy for long-term organizational positioning.
  • Performing corporate valuation and developing marketing strategies for initial public offering.
  • Analyzing data from a marketing survey and issuing a report with recommendations for completing sales forecasts for products currently in the developmental stages.
  • Performing cost/benefit analysis on capital expenditures.

More Information 

General Campus Information

University of California, Riverside
900 University Ave.
Riverside, CA 92521
Tel: (951) 827-1012

Contact Information

The A. Gary Anderson Graduate School of Management

Graduate Programs Office
102 Anderson Hall, South

Tel: (951) 827-6200
Fax: (951) 827-2055
E-mail: ucr_agsm@ucr.edu

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